Tanzanian music sensation Diamond Platnumz faced disappointment after his hit track “Komasava” failed to secure a nomination for the 2025 Grammy Awards in the categories of “Best Music Video” and “Best Music Performance.” The snub ignited a flurry of discussions online, with fans and industry experts questioning the reasons behind the exclusion.

Some, like Bongo Flava artist Mozeh James, attributed the oversight to the limited global exposure of Tanzanian music compared to its Nigerian counterpart. He highlighted the importance of international collaborations, distribution networks, and genre recognition in securing Grammy nominations.

Media personality Catherine, also known as Imcalypsso, echoed these sentiments, emphasizing the challenges of breaking into the American music industry. She pointed to the strong support system for Nigerian artists and the growing global popularity of South African Amapiano as factors contributing to their success on the international stage.

Former Global Music manager at the Grammys, Marlon Fuentes, shed light on the voting process, encouraging more East Africans to join the Recording Academy to increase the region’s representation. He stressed the importance of high-quality music and strategic promotion on global platforms.