In a world where hard work is celebrated, some people are simply born into it literally. Enter the “Nepo Baby,” short for nepotism baby, a label for those lucky enough to be born into fame, fortune, and more Instagram followers than your average startup brand.
While the rest of us were busy updating LinkedIn and perfecting our résumés, no babies were busy perfecting their red carpet poses at five. Imagine your first word being “Oscar” instead of “mama.”

But let’s be honest who wouldn’t take a shortcut if it came with VIP access? Being a nepo baby is like starting life with cheat codes. Why start from scratch when dad’s name gets you the lead role, mom’s influence lands you on a fashion campaign, and your last name is practically a password to every exclusive event?

Yet, not all Nepo babies are created equal. Some rise above the chatter and show real talent. Zoë Kravitz, with her sultry charm and undeniable talent, is more than just Lenny Kravitz and Lisa Bonet’s daughter. Then there’s Jaden Smith, who moonwalked from The Karate Kid to music stardom with a splash of eccentric style. Nepotism? Sure. Talent? Absolutely.

But it’s not all glitz and glamour. For every “You’re only here because of your parents” comment, new babies face the pressure of proving they belong. Imagine living in a world where your success is automatically discredited by your DNA. Tough crowd, huh?
So, let’s not hate the player or their famous parents. Whether they’ve earned it or inherited it, Nepo babies are here, posing, singing, and acting their way into our feeds. And honestly, would you say no to being a Nepo baby for a day? Didn’t think so.

After all, who wouldn’t love a little nepotism with a side of designer perks?

By Edima Columbus